Floriculture exhibition graphics

The Garden Museum

Floriculture: Flowers, Love and Money tells the story of cut flowers from the seventeenth century to the present day. The Garden Museum exhibition opened by HRH The Duchess of Cornwall on Valentine’s Day, was voted one of the Top 10 must see exhibitions in London by Time Out magazine in spring 2013.

“Beautiful colours….wonderful exhibition.”

– HRH Camilla, Duchess of Cornwall

We combined free standing panels with panels pinned to the walls of the purpose-built exhibition space. All of our display panels were made from 75% recyclable cardboard. Some of these were made with thicker cardboard which could then be used for cut outs (see main door image above). 95% of the entire exhibition was recyclable, which meant almost no landfill waste!

Our brief was to create an exhibition which would overwhelm visitors with colour. We sourced images from the Garden Museum archives to create bright and eye-catching displays featuring a wealth of historic imagery.

The display panels take visitors on a journey from seventeenth century Covent Garden, which was originally a market for fruit and vegetables and the heart of the UK flower trade to the booming global business in cut flowers today. There’s increasing controversy about the environmental impact of the flower trade but the exhibition also looks at the other side of the debate and the new movement for Fair Trade in flowers.

We used infographic elements to summarise themes from each wall display. Some walls also included apertures for video screens (see Covent Garden display above).

Visitor figures for the exhibition have been fantastic and we’ve now been asked to do further exhibitions for The Garden Museum. This includes a recylable shell scheme for the museum’s installation at GROW London, which features the history of the modern garden and floristry.

Read more about our sustainable displays in our portfolio.